#SRSC & EBrandCon

In a few weeks I will be speaking at one of my favorite events, the Social Recruiting Strategies Conference (#SRSC), from August 8th-10th, here in Austin. I’ll be leading a session on utilizing video and participating as a panelist on the Association of Talent Acquisition Professionals (ATAP) panel, titled “How I Made it in Talent Acquisition (thanks…

In August of 2017 West Point added a new barracks that didn’t take on a likely name such as Stonewall Jackson or Dwight D. Eisenhower.  This ribbon cutting ceremony honored an overlooked trailblazer, Gen. Benjamin O. Davis Jr.  General Davis was a cadet back in 1932 at the United States Military Academy and no one wanted to be his roommate, his friend,…

Hands up if you have a love/ hate relationship with your social media. Okay - I’ll be the first to raise my hand and admit it: I do! I love my social media because it lets me feel connected to my friends no matter where I am. At the same time, it’s always seemed a bit weird that there should be pages on the Internet for public consumption that are…

Outreach emails that are designed to target top candidates take a lot of time and energy for recruiters to create. (At least, they should, if you want them to be effective and make the recipients feel like true VIPs!) So, it’s frustrating to think that all that good work might end up in a spam folder — never to be retrieved, opened, read, and enthusiastically…

When my partner Scott and I first started our company Stories Inc, we focused on linear storytelling and organizational history. A progressive People person we pitched said, “We tried that. We created a really expensive book about our history that no one read. What everyone really wants to know are the stories. Could you just do that?” “Why, yes we…