#SRSC & EBrandCon

Going it alone can be valuable when you’re short on resources, and long for talent. But for many organizations, working with an external partner can provide in-depth, rigorous experience when you don’t have it in-house. Depending upon an organization’s goals, there is a whole list of reasons why you might take this step. Whatever your reasons, working…

EBrandCon Topic Preview: Wondering who will be at EBrandCon San Diego this May?  We caught up with Charlotte Marshall, Vice President, Digital/Social Media and Employer Brand at Magellan Health in San Francisco recently to find out what she has to say about the approach she took to build and launch her company's employer brand.   Check out this interview…

The following blog content was originally published on The Red Branch Media blog. So many times, we find ourselves listening to how one giant company with an abundance of ping pong tables and fat jack stock options found itself on the receiving end of tons of lovely Glassdoor reviews and adoring candidates. I am happy for those companies of course…

Recruiting has fundamentally changed with the rise of the social web and technology. Candidates expect to easily access information about your company through a variety of resources, as well as more personalized communication, interaction and transparency. Candidates scrutinize your company in new ways and make more informed decisions than ever before. This…

Last week, we took a look at truths to help you get off the Employer Branding Metrics Merry-Go-Round. But when it comes to metrics, what matters and what doesn't? This is the question that those involved with The Employer Brand Chat and the Talent Brand Alliance wanted to discuss in this month's #EBChat on Twitter. Without further ado, here's the questions…