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Thursday, February 1 - 11:15 am-12:00

The Case for Employer Branding Done Differently. Executive Buy-in and Measurable ROI

In this session, Charlotte shares how Magellan Health built a world class Employer Brand in 100 days that fundamentally changed the way healthcare is connecting with candidates. Your company is a great place to work. Maybe your employees get it but the real challenge is: how do you communicate your employer value proposition externally to candidates in a memorable way—and then get them to convert into applicants and ultimately, hires?

Magellan Health overcame this exact challenge. Find out how.

Charlotte Marshall Danaher

Charlotte Marshall
Global Employer Brand Lead
Danaher
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